Reach shoppers where they decide. Prove it where they buy.
AdTRUE runs the screens inside the chains where your products sit — AEON Mall, WinMart, Go!, Guardian. Build the brand at the moment of decision, and measure the campaign against actual sales — in store, online and on the marketplace.
Brands & retailers on AdTRUE Retail Media
Reach shoppers throughout their journey to the shelf
Build awareness on the way, guide them through the mall, win the moment of choice — then keep them buying on the app. One campaign, one audience.
Reach them before the trip
Retail first-party audiences activated across DOOH, CTV and mobile — your brand is already on their mind when they head to the store.
Guide them to your shelf
Sponsored pins and promoted routes on kiosks and mobile maps steer shoppers straight to your shelf or pop-up — live across major malls and retail chains nationwide.
Win the moment of choice
Screens at the aisle, endcap and checkout — the last ad before the product goes in the basket. Targeted by store, category and daypart.
Keep them coming back
Shoppable placements in retailer apps and e-commerce re-engage the same buyers — where the cart is one tap away.
ENGAGEIn-store screens, proof included
Your creative slotted into every aisle and checkout playlist at the moments that matter — auto-swapped by stock and weather, verified with proof-of-play for every spot.
Creative that rewrites itself
Feed it your products, prices and stock — or any custom data — set the rules, and every screen composes the right offer for this store, this weather, this hour. Approve the template once; it never goes stale.
From impression to purchase.
We operate the screens inside the retailer, so exposure and transaction data live in one system — your report follows the shopper from the ad to the purchase, whether it happens at the till, on the app or on the marketplace.
Ad plays at the shelf
EXPOSUREProof-of-play logs every spot — per screen, per store. Verified, not modelled.
Shopper walks the aisle
VISITFootfall and dwell are matched to the exposure window of each store.
Product hits the basket
BASKETPOS and e-commerce transactions tie the campaign to category and SKU-level sales — in store and online.
Impact, isolated
LIFTExposed vs. control comparison isolates your campaign's true effect on sales.
The network is ours. The proof is yours.
TRUE Retail AI OS
Retail media here isn't bolted on. It runs on the operating system that powers the retailer itself — screens, wayfinding, sampling and measurement on one layer — so your campaign plugs into everything the store can do.
Explore Retail AI OS →Screens where you sell
We operate the in-store networks ourselves — bought direct, no reseller layer between you and the shelf.
First-party shoppers
Audiences built from real purchase behaviour — category buyers, lapsed buyers, competitive switchers.
One plan with everything
Retail media sits in the same budget and report as your DOOH, CTV and mobile — orchestrated by TrueMind.
No black boxes
Lift methodology, control groups and match rates are open to your analytics team — audit anything.
Wherever they shop,
be the brand in the basket.
In the aisle, on the app or on the marketplace — tell us your category and we'll map the placements and shopper audiences your next campaign can own.
Plan a retail campaign