Resources · Case studies

Real campaigns. Real outcomes.

Four full case studies from brands running orchestrated, full-funnel campaigns on AdTRUE Global — with the metrics, the playbook and the people behind them.

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AEON Mall campaign
AEON Mall · DOOH × Mobile retargeting

+34% weekend footfall across five flagship malls.

+34%
Footfall
1.2M
Verified visits
-19%
Cost/visit
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WinMart campaign
WinMart · Retail Media + DOOH

5.2× ROAS on always-on retail media — at -22% CPA.

5.2×
ROAS
-22%
CPA
+41%
Inc. sales
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Michelin campaign
Michelin · CTV + DOOH

+19pt brand lift in HCMC — CTV and DOOH as one plan.

+19pt
Brand awareness
+24pt
Message recall
78%
Net reach
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Golden Gate campaign
Golden Gate · Mobile × DOOH dayparting

+28% dinner-time reservations across flagship brands.

+28%
Reservations
+19%
Walk-ins
-31%
Cost/res.
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