Resources

Playbooks for orchestrated advertising.

Perspectives, case studies and practical guides from the AdTRUE Global team and the brands we work with — built for operators, not generalists.

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Two collections, curated by operators running real plans.

Insights

Essays, analysis and practical playbooks from the AdTRUE Global team.

Case studies

Real campaigns, real outcomes — across DOOH, CTV, social and retail.

FAQ

Minimums, timelines, data handling and billing — grouped by who is asking.

Featured stories

AEON Mall · DOOH × Mobile retargeting

+34% weekend footfall across five flagship malls.

A coordinated screen and mobile journey turned real-world reach into measured mall visits.

  • 1.2M verified visits
  • -19% cost per visit
  • Catchment-first planning
WinMart · Retail Media + DOOH

5.2× ROAS on always-on retail media — at -22% CPA.

TrueMind rebalanced media around the retail moments and stores creating the strongest response.

  • 5.2× campaign ROAS
  • -22% CPA
  • Closed-loop measurement

See orchestration in action.

Tell us about your campaigns — we'll show you what one connected plan looks like.

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